5 Tips To Use Smartphone Videos For Social Media Marketing in 2016
- December 30, 2015
- By Adam Preston
- Marketing
What’s the hottest trend for 2016 and beyond? That’s easy: Video. It’s all about video these days, and those who “get it” will be the ones leading the charge. Here’s a glimpse at two of the hottest trends in social media video and some tips on how you can employ them into your approach this year.
Read MoreRevenue of Leading Sporting Goods Retailers | Realtree Market Watch
- December 8, 2015
- By Randall Mueller
- Marketing
Here’s a look at the top 20 sporting goods, footwear and apparel retailers in the U.S., using 2014 sales numbers, along with a look at the number of store locations. Note that numbers for stores selling in multiple categories, only sales of sporting goods, footwear and apparel are included here.
Read MoreAthletic Footwear Sales | Realtree Market Watch
- December 1, 2015
- By Randall Mueller
- Marketing
The fast growth in sales of running and jogging shoes in the U.S. in the past decade is a trend worth noting. As reported by Statista using data from the National Sporting Goods Association, this market was just under $2 billion in 2004 but topped $3 billion only eight years later, and remained at that level through 2014. There were 45.1 million pairs of running/jogging shoes sold in 2014.
Read MoreSporting Goods Purchases | Realtree Market Watch
- November 16, 2015
- By Randall Mueller
- Marketing
How big is the sporting goods market? This timeline chart from Statista, based on data from the National Sporting Goods Association, helps put things in perspective. In this case, “sporting goods” means equipment, footwear and clothing.
Read MoreHow to Use Twitter Most Efficiently
- October 29, 2015
- By Adam Preston
- Marketing
Twitter, the social media world’s attention-deficit giant, offers myriad benefits for both individuals and businesses. For individuals, it’s all about instant exposure and extending a personal brand. For businesses, it’s trickier. For hunting businesses, especially small ones, unmanaged Twitter accounts can be a huge energy drain on your staff and a potential liability if you don’t take it seriously. You must enlist best business practices toward this vast social media platform.
Read More7 STEPS TO HONING YOUR SOCIAL MEDIA MESSAGE
- October 27, 2015
- By Adam Preston
- Marketing
Traditional marketing is a proven way to build businesses, but it requires serious investment. This is a major hurdle for small businesses, and that’s why so many upstarts have turned to social media for their marketing efforts. Building and maintaining social pages is relatively inexpensive and can be operated successfully by individuals with little or no training in successful marketing tactics. That’s not to say it’s easy. Just as each brand is different, so is each social media platform. That’s why it is critical to define clear goals and expectations when embarking on any social effort for your business.
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