Why Realtree Corporate Brand?
Effectiveness is at the heart of REALTREE. When hunters see the REALTREE logo, they know they have found the most effective camo patterns available.
Our iconic REALTREE patterns assure all who see them that they have found the best. We’ve spent untold hours and effort developing and nurturing our patterns, and our fans have responded, making REALTREE the #1 camouflage brand in the world.
Primary Demographics
Male Outdoor Enthusiast | Ages 24-55
Secondary Demographics
Male Ages 15-45 | Youth | Women All Ages
An Overview of the American Hunting Industry
- America’s hunters spent $27.3 billion in 2016.
- 15.4 million hunting license holders in the U.S. in 2017.
- Hunters spent $13.1 billion on hunting equipment in the U.S. in 2016.
- Hunters spent $2.9 million on firearms equipment in the U.S. in 2016.
- Hunters spent over $1 million on bows, arrows, archery equipment in the U.S. in 2016.
*Sources: National Sporting Goods Association & Outdoor Industry Association
Serious outdoorsmen and women trust that Realtree offers a camo pattern that will suit their needs perfectly. That's why you'll find Realtree in 8 out of 10 hunters' closets, and why they are so loyal to our iconic Realtree Antler logo.
Bill Jordan
Our Recent Work.
Our REALTREE patterns and brands are found on over 30,000 products worldwide. There are nearly endless opportunities for more REALTREE products in both hunting and lifestyle categories. WHY NOT YOUR GEAR?
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Family, Friends and the Outdoors
WOULD You LIKE TO License WITH US?
Over 2,000 licensees offer more than 30,000 products in REALTREE. An estimated $4 billion of REALTREE camo and branded product is sold every year by our licensed partners.
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