How to Use Twitter Most Efficiently
- October 29, 2015
- By Adam Preston
- Marketing
Twitter, the social media world’s attention-deficit giant, offers myriad benefits for both individuals and businesses. For individuals, it’s all about instant exposure and extending a personal brand. For businesses, it’s trickier. For hunting businesses, especially small ones, unmanaged Twitter accounts can be a huge energy drain on your staff and a potential liability if you don’t take it seriously. You must enlist best business practices toward this vast social media platform.
Read More7 STEPS TO HONING YOUR SOCIAL MEDIA MESSAGE
- October 27, 2015
- By Adam Preston
- Marketing
Traditional marketing is a proven way to build businesses, but it requires serious investment. This is a major hurdle for small businesses, and that’s why so many upstarts have turned to social media for their marketing efforts. Building and maintaining social pages is relatively inexpensive and can be operated successfully by individuals with little or no training in successful marketing tactics. That’s not to say it’s easy. Just as each brand is different, so is each social media platform. That’s why it is critical to define clear goals and expectations when embarking on any social effort for your business.
Read More3 Ways Twitter Can Help Build Your Hunting Business
- October 21, 2015
- By Adam Preston
- Marketing
Let’s be honest: When businesses talk about embracing social media, everyone is almost always referring to Facebook. But did you know that Twitter — Facebook’s ADD sister — has more than 1 billion registered users worldwide? Huge number, isn’t it? Even more interesting, one study indicates that 66 million Americans will have Twitter accounts within the next two years. Wouldn’t it be great if you could embrace a piece of that pie to help build your brand, business or service? The three biggest advantages Twitter can provide your hunting business are:
Read MoreRealtree Xtra Colors Makes Debut at Las Vegas MAGIC Show
- August 21, 2015
- By Randall Mueller
- Marketing
“Tropical Heat,” “Wild Orchid” and “Surf Blue” aren’t the types of names you would normally associate with camouflage. But these are just a few of the new Xtra Colors program options Realtree introduced at the recent Las Vegas MAGIC Show, the world’s largest fashion marketplace. These and other custom colors are now available to licensing partners who want to offer their fashion-conscious customers products with an outdoor element that stands out.
Read MoreRealtree Anchors Outdoor Exhibit Area at MAGIC Marketplace
- August 13, 2015
- By Randall Mueller
- Marketing
What is Realtree, the world’s No. 1 camo brand, doing as a major exhibitor at the world’s premier fashion show? Lots! As the company continues to expand its footprint in the active outdoor lifestyle category, the timing couldn’t have been better for such a partnership.
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The Social Media Insights You Should Track
- July 30, 2015
- By Adam Preston
- Marketing
Social media is that broad term to describe all of the platforms, including Twitter, Linked-In, Google Plus, Stumbled Upon, and, of course, the 800-pound gorilla of social platforms: Facebook. And who are we all kidding anyway; Facebook is where it’s at when it comes to monitoring your online efforts. To track your progress, immerse yourself in Facebook Insights. This tool allows you to track your progress on one of many traffic-based metrics, including:
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