A Closer Look at Youth Hunting and Shooting Participation

• September 26, 2018
• By Team Realtree
• Research

With recruitment of new hunters and shooters top of mind in the outdoors industry, it pays to look at the many niche groups that contribute to the overall total participant numbers.

Who is Today's Bowhunter

• September 7, 2018
• By Team Realtree
• Research

Bowhunting, an endeavor that is both time- and gear-intensive, tends to attract sportsmen and women who are more passionate than most folks when it comes to their outdoor pursuits. To many of them, bowhunting is a lifestyle.

With that in mind, let’s take a closer look at the U.S.’s nearly 6 million bowhunters and try to better understand who they are and what their other interests include.

2018 American Waterfowl Population Estimated at Over 41 Million Birds

• August 24, 2018
• By Todd Whitesel
• Research

Duck numbers drop but remain above average. The U.S. Fish & Wildlife Service released its Waterfowl Population Status, 2018 report August 21. This cooperative effort between USFWS and the Canadian Wildlife Service includes the most recent North American waterfowl breeding population estimates.*

Female Shooting Sports Participation Continues Strong Growth

• August 23, 2018
• By Team Realtree
• Research

The remarkable rise in women’s participation in hunting and other shooting sports during the past several years is not big news in the outdoors industry. If you are a manufacturer or retailer, you are no doubt keenly aware of the importance of tailoring offers and products that appeal to the female outdoor enthusiast.

Popularity of Camping and Camping Equipment is Climbing

• July 25, 2018
• By Todd Whitesel
• Research

The allure of slowing down and sleeping under the stars is drawing more people to camp. Whether it's car camping, an extended camping vacation or just setting up the tent in the backyard for a fun sleepover, 2018 looks to be a good year for campers and camping alike.

Top 2017 Fishing Brands

• July 5, 2018
• By Todd Whitesel
• Research

American anglers spend more than $10 billion annually on fishing equipment and related auxiliary gear. Their purchases include rods, reels, tackle boxes, artificial lures, special fishing clothing and more. So, what specifically are they buying?