Bright Future Predicted for American Sunglasses Market
- February 14, 2018
- By Todd Whitesel
- Research
The United States sunglasses market is growing, with increasing sales and revenues. The market is projected to account for 19% of the total U.S. eyewear market by 2021. Sunglasses volume sales in the United States totaled $4 billion USD in 2010 and is expected to reach $6.27 billion by 2021, according to Statista's Eyewear Report 2017 – Sunglasses.
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Women Are Fasting Growing Demographic in Fly Fishing
- January 31, 2018
- By Todd Whitesel
- Research
For too many years, fly fishing has been dominated by male anglers. It still is, but that is changing. More women are discovering the zen-like peace of unfurling a back cast, and the numbers of female fly anglers are rising.
Read MoreHow Wildlife Watching Impacts the Economy
- January 17, 2018
- By Team Realtree
- Research
While the economic impact of spending by hunters and anglers on the U.S. economy is substantial and a topic that we frequently cover here at the Realtree Business Blog, it’s worthwhile to look at the huge effect of wildlife-related recreation in general. After all, people who participate in activities such as viewing, photographing and feeding wild animals and birds invest in travel, equipment and clothing in their non-consumptive pursuits.
Read MoreSporting Goods Purchases: In-Store is Still Preferred Over Online
- December 21, 2017
- By Randall Mueller
- Research
In a previous blog post, we began breaking down the results of an extensive study recently published by the National Association of Sporting Goods Retailers: “Shopper Playbook: Insights into the Sporting Goods Shopper.” Let’s continue analyzing a key portion of the study, which is the connection between buying decisions made at physical stores vs. online. Shopping in physical stores is still a favorite part of the purchase journey, even when shoppers included online visits as part of their buying research, according to the study.
Read MoreTop 10 Hunting States Impacting the U.S. Economy
- December 15, 2017
- By Team Realtree
- Research
We’ve frequently reported on the impact of hunting on the U.S. economy, most recently here and here at the Realtree Business Blog. To summarize, hunting and related activities make a staggering $86.9 billion positive contribution annually.
Read MorePondering U.S. Waterfowl Hunting Numbers
- December 4, 2017
- By Team Realtree
- Research, Infographics
Waterfowl hunting numbers today are a paradox. While the duck population was estimated at an extremely healthy 49.1 million birds in 2016, the number of duck hunters has plummeted during the past several decades.
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