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Self-Filming of Hunts Takes Off in a Big Way

It wasn’t long ago when antlers, feathers or perhaps a single photograph was all hunters had to help them relive successful hunts. That all changed with advent of video equipment and, especially, smartphones. Today, the hunt is not only remembered, it is shared repeatedly among hunters, their friends and — with social media — pretty much the whole world.

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A Closer Look at Sports Participation 2017

If you’re in the outdoor industry, here’s a quick refresher on market size. In 2016, according to the latest report from the National Sporting Goods Association, 5.8 million bowhunters, 18 million firearms hunters and 33.3 million anglers took to the woods, fields and water in pursuit of fish and game.

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America’s Deer Harvest by the Numbers

Year in and year out, the whitetail deer reigns as America’s No. 1 big-game animal, with an annual harvest of roughly 6 million animals. Figures from 2015 as reported in the National Shooting Sports Foundation’s 2017 Industry Intelligence Report put the tally at 5,801,978.

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What Hunters Spend to Gear Up for the Season

Hunters don’t hesitate to open their wallets when it comes to gearing up for their sport. In recent blogs we’ve looked at the huge economic impact resulting from spending on hunting. Now, let’s take a detailed look at how much sportsmen and women lay out for gear plus other costs of pursuing their favorite game.

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Hunters Pay Their Way Via License Fees and Excise Taxes

If you’ve heard it once, you’ve heard it 100 times: Sportsmen and women contribute more to wildlife and habitat conservation than any other group. One glance at the numbers proves it. But what does this really mean in the big picture? Let’s take a look inside those numbers, courtesy of the National Shooting Sports Foundation’s 2017 Industry Intelligence Report, “A Profile of Today’s Hunter.”

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Predicting Trends in Womens’ Firearms Purchases

In past blogs, I’ve frequently focused on some head-turning results from a Southwick Associates research on firearms buyers, conducted in partnership with the National Shooting Sports Foundation. Most of these studies centered on hunting participation habits and recreational shooting activities.

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