Realtree Insulated Water Bottles by AVEX Make Every Drop Count
- January 13, 2016
- By Stephanie Mallory
- Products
AVEX is excited to be partnered with Realtree. Both AVEX and Realtree are industry-leading brands that embrace the outdoors. Within their respective fields, AVEX and Realtree and are committed to providing clients with high quality, authentic solutions. The combination of respective expertise makes for great products that are customer favorites!
Read MoreRealtree Prescription Glasses in Style and Quality by Nouveau Eyewear
- January 12, 2016
- By Stephanie Mallory
- Products
Nouveau Eyewear is the exclusive provider of Realtree prescription eyewear and RX-able sunwear. Inspired by Realtree’s tradition of quality and its dedicated fans, each eyewear and sunwear collection is designed with the highest care and features Realtree camo in a variety of patterns and colors.
Read MoreWhy You MUST Attend the SHOT Show
- January 11, 2016
- By Randall Mueller
- Marketing
If your business is even remotely related to hunting and shooting, you need no introduction to the SHOT Show. However, if you’ve never attended the Shooting, Hunting and Outdoor Trade Show owned and sponsored by the National Shooting Sports Foundation, the trade association for the firearms, ammunition, hunting and shooting sports industry, SHOT is an event you need to become familiar with if you’re looking for new opportunities.
Read MoreWomen and Firearms: Perceptions and Assumptions
- January 7, 2016
- By Laura Kippen
- Research
In previous blog posts about women’s influence on the firearms industry, I’ve identified details about this fast-growing demographic and their purchasing habits. Now, finally, let’s take a look at women’s perceptions about the guns themselves, as well as assumptions (many of which are incorrect) made by firearms manufacturers and retailers.
Read MoreWomen and Firearms: Studying Purchasing Behavior
- January 5, 2016
- By Laura Kippen
- Research
My previous blog post in this series on women’s influence on the firearms industry provided details about this demographic. Now, in this third installment revealing information from the study, Women Gun Owners: Purchasing, Perceptions and Participation, commissioned by the NSSF and released to the membership in January, 2015, I will break down the information on women’s firearms purchasing behavior.
Read More5 Tips To Use Smartphone Videos For Social Media Marketing in 2016
- December 30, 2015
- By Adam Preston
- Marketing
What’s the hottest trend for 2016 and beyond? That’s easy: Video. It’s all about video these days, and those who “get it” will be the ones leading the charge. Here’s a glimpse at two of the hottest trends in social media video and some tips on how you can employ them into your approach this year.
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