Hunting Safety Facts and Figures
- September 10, 2015
- By Randall Mueller
- Research
It’s been a welcome trend to see the number of reported hunting accidents continue on a steady decline. According to the U.S. Fish & Wildlife Service and International Hunter Education Association, approximately $415 million in excise tax monies (tax collected on the sale of firearms and ammunition) were apportioned to states for the purpose of hunter education and safety training from 2009-2013.
Read MoreWhat Other Species do Deer Hunters Hunt?
- September 8, 2015
- By Cody Larrimore
- Research
While deer is the most popular game animal for U.S. hunters, it is helpful to understand what other species hunters are spending time and money pursuing. Here’s a snapshot of other species pursued by deer hunters, as compiled by a Southwick Associates Survey.
Read MoreFemale Hunter Numbers Growing Fast
- September 3, 2015
- By Randall Mueller
- Research
It’s no secret that more outdoorswomen are participating in hunting and shooting sports than ever before. But what does that mean? What is more? And are the numbers big enough to justify marketing specifically to the female demographic?
Read MoreWaterfowl Hunting Market - What Hunters Buy
- September 1, 2015
- By Cody Larrimore
- Research, Infographics
Duck and goose hunting is a gear-intensive undertaking. Waterfowlers know this, and they clearly aren't hesitant to open their wallets. They spend a whopping $1.2 billion annually on equipment. Take a look at these recent stats that reflect a very healthy and active market.
Read MoreDucks and Geese Harvests by Flyway
- August 27, 2015
- By Cody Larrimore
- Research
Being a waterfowl hunter is a challenge. There are more than 20 waterfowl species in most parts of the U.S. Do you know which ones are targeted most often? Do you have decoys available for all species in your region?
Read MoreBowhunting Market Perspective Infographic 2015
- August 6, 2015
- By Team Realtree
- Research, Infographics
If you’re in the outdoor industry, you know there are lots of good reasons to focus on the bowhunting market. But what does that mean, focus? To come up with a winning strategy, you need to ask yourself: Who am I trying to sell to? What products are they most interested in buying, and how often? How much are they spending?
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