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Bowhunting Market Perspective Infographic 2015

If you’re in the outdoor industry, you know there are lots of good reasons to focus on the bowhunting market. But what does that mean, focus? To come up with a winning strategy, you need to ask yourself: Who am I trying to sell to? What products are they most interested in buying, and how often? How much are they spending?

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WATERFOWL HUNTING Market in 2015

Whether you’re a waterfowl hunter, a business owner who supports waterfowl hunting, or simply a waterfowl watcher, if you haven’t attended the Waterfowl Festival in Easton, Maryland, I highly suggest adding it to your 2015 calendar.

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Top Camouflage Products Purchased

What is it about camouflage that makes a hunter’s heart race? Most would agree it’s the link between camouflage and the hunt. However, camo has become so much more than that. It’s a statement that says, “I enjoy and appreciate the outdoor lifestyle.” It creates a bond among those who wear it.

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TOP CAMOUFLAGE PATTERNS

On top of all the clothing features to sort through, there are numerous camo patterns competing for customers’ attention. Many customers have a difficult time distinguishing between patterns. Are you able to lend advice in that area?

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