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Sporting Goods Purchases | Realtree Market Watch

How big is the sporting goods market? This timeline chart from Statista, based on data from the National Sporting Goods Association, helps put things in perspective. In this case, “sporting goods” means equipment, footwear and clothing.

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Marketing to Millennials a Key to Business Growth

In the outdoor industry, a successful selling strategy usually begins with marketing to the core audience of hunters and shooters – avid outdoor enthusiasts who are primed and ready to spend on products that will enhance their sport. From there you may try to identify additional potential buyers. First-time hunters might be a target group.

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How to Use Twitter Most Efficiently

Twitter, the social media world’s attention-deficit giant, offers myriad benefits for both individuals and businesses. For individuals, it’s all about instant exposure and extending a personal brand. For businesses, it’s trickier. For hunting businesses, especially small ones, unmanaged Twitter accounts can be a huge energy drain on your staff and a potential liability if you don’t take it seriously. You must enlist best business practices toward this vast social media platform.

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7 STEPS TO HONING YOUR SOCIAL MEDIA MESSAGE

​Traditional marketing is a proven way to build businesses, but it requires serious investment. This is a major hurdle for small businesses, and that’s why so many upstarts have turned to social media for their marketing efforts. Building and maintaining social pages is relatively inexpensive and can be operated successfully by individuals with little or no training in successful marketing tactics. That’s not to say it’s easy. Just as each brand is different, so is each social media platform. That’s why it is critical to define clear goals and expectations when embarking on any social effort for your business.

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3 Ways Twitter Can Help Build Your Hunting Business

Let’s be honest: When businesses talk about embracing social media, everyone is almost always referring to Facebook. But did you know that Twitter — Facebook’s ADD sister — has more than 1 billion registered users worldwide? Huge number, isn’t it? Even more interesting, one study indicates that 66 million Americans will have Twitter accounts within the next two years. Wouldn’t it be great if you could embrace a piece of that pie to help build your brand, business or service? The three biggest advantages Twitter can provide your hunting business are:

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Realtree Xtra Colors Makes Debut at Las Vegas MAGIC Show

“Tropical Heat,” “Wild Orchid” and “Surf Blue” aren’t the types of names you would normally associate with camouflage. But these are just a few of the new Xtra Colors program options Realtree introduced at the recent Las Vegas MAGIC Show, the world’s largest fashion marketplace. These and other custom colors are now available to licensing partners who want to offer their fashion-conscious customers products with an outdoor element that stands out.

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