Sell More with “Shoppable” Instagram Posts
- March 20, 2019
- By Adam Preston
- Marketing
Savvy social media managers readily embraced the “Big 3” platforms — Facebook, Twitter and Instagram — when they appeared years ago, but even the best social media minds invested very little time into Instagram because it wasn’t ecommerce friendly. Everything about it was clunky from a monetization standpoint. Sure, you could rack up large follower numbers, but that was about it. For those who wanted to see dollars attached to the platform, it didn’t work.
Read MoreIntroducing Realtree United Hunting Properties
Every outdoor enthusiast’s dream is to own property where he or she can embrace an outdoor lifestyle. But, purchasing and maintaining property can be intimidating. There’s a lot to consider and a lot of things that can go wrong. Now, those interested in purchasing or selling hunting or recreational property have an advocate.
Read MoreBehold the Power of ChatBots
Despite previous generations’ claims to the contrary, automation isn’t the death knell of business. This is especially true when it comes to customer service in this got-to-have-answers-now digital world. And when we are talking about digital, we are including social media.
Read More3 Trends Among Urban Hunters Will Surprise You
I recently shared the top 3 trends of today’s ethnically diverse hunting population, as identified in a recent study of American hunters. Now let me share another interesting trend: hunters who live and work closer to metropolitan areas.
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5 things you should know before hiring Social Ambassadors for Your Brand
- October 17, 2018
- By Adam Preston
- Marketing
Social media should be an extension of your existing marketing strategy. Achieving this goal can be daunting when you’re too busy worrying about fulfilling orders and working with business partners. It seems like the rest of the outdoors industry is relying on social media liaisons. Can it work for you?
Read More5 Things You Must Know About Social Media Messaging
- October 10, 2018
- By Adam Preston
- Marketing
What a fast and unstable road it has been. It was only about seven years ago when we all started clamoring toward social media as a means to grow our brands and businesses. And now, as we sit here in 2018, it seems that a new trend — messaging — is about to again rewrite the rules to everything we do on a daily basis.
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